Blog commenting offers benefits beyond just SEO. Here are some tips and a guide to link building to help you use blog commenting more effectively.
Blog comments can legitimately help your brand if done correctly.
The problem? Many people in SEO don’t use them correctly.
Over the years, blog comments have been misused and abused.
As a result, some people no longer even consider blog comments a worthwhile link building tactic.
Blog comments are usually viewed as the opposite of the link that keeps on giving. Blog comments are usually the nightmare that never ends.
I’ve worked with some of the top brands in ecommerce, tech, and travel and have some tips to help you tackle blog commenting effectively.
Don’t Give the Boot to Blog Comments
There are a lot of link building tasks to fill up your workday — content creation, link reclamation, podcasts, oh, and actual work.
Blog comments are no longer a high priority tactic for link builders.
However, rather than dismissing blog comments entirely because it’s an outdated spammy link building content (and it can be when done wrong), maybe you should reimagine it as a type of community engagement.
Former Google Distinguished Engineer Matt Cutts once perfectly explained the difference between spammy blog comments good blog comments: the key is leaving topically relevant comments on topically relevant sites.
Think of blog comments as a more sophisticated, grown-up cousin of what once lived of blog comments in the ’90s.
They can be engaging and add value — though they require slightly more work.
The post A Guide to Link Building via Blog Comments by @annaleacrowe appeared first on Search Engine Journal.
Benefits of Blog Commenting Links
Active blog commenting is important beyond SEO.
Leaving one or two comments per day can lead to extremely positive results such as: Read more at…
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